Gather And Publicize Positive End-User Feedback
Call it what you like — word-of-mouth or organic branding — but the gist will remain the same: End-user satisfaction that’s publicized is the answer. There’s really no better way to beat a larger company and even the playing fields. Get your happy user to say so and say it publicly online. – Kamyar Shah, World Consulting Group
Originally published at https://www.forbes.com/sites/forbescoachescouncil/2018/09/25/ten-powerful-ways-to-position-your-startup-against-the-tech-giants/#7e2c58f3581a