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Channel: Fractional COO – Fractional CMO – Kamyar Shah
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How to Use Campaign Naming Conventions and UTM Strategies to Link Marketing and Sales

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In this post, you will learn how you can best strategize a campaign naming convention that fits your strategic business initiatives and leverage resources to implement the campaign naming convention across your various marketing technology and ad platforms.

Read the full article at: blog.adstage.io

Marketing Operations Consultant


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