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4 Consumer Experience Investments Retailers Need to Prioritize in 2019

The start of a new year presents an opportunity for retailers to consider investments in new technology and consumer experiences that can set them up for success.Here are four capabilities to consider...

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Tips for Creating Peer-to-Peer Personas

There are literally millions of Social Donors motivated by peer-based fundraising campaigns. Are you reaching them in your fundraising? Read the full article at: www.onecause.com

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I work with sales people and I hate them! : Strategy To Revenue

Enabling Growth Strategies… Read the full article at: strategytorevenue.com Contract Chief Marketing Officer

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The Importance of Video Content on Social Media

In this article, we explore trends related to video content marketing to find out exactly how and why it works so well wirtes, Roman Daneghyan. Read the full article at: www.martechadvisor.com...

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Why Your Success Depends on the Modern Workplace

Welcome to our blog series on the Modern Workplace. Before getting into the ‘what’, we answer the ‘why’. Why is the Modern Workplace central to success? What are the five key trends influencing and...

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Aging Americans are a big market for tech investors

Techies are finding new uses for consumer devices to help monitor their aging parents, who are increasingly opting to live independently. Read the full article at: www.cnbc.com

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Insights on the fast-changing digital economy

P. Scott Ozanus says the solution to 21st century challenges almost never is to work harder with a 20th century approach. Read the full article at: advisory.kpmg.us Contract Chief Operating Officer

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Cracking the Content Code – The Economist

Guidelines for maximising content marketing ROI. The dialogue of content marketing—the relationship it allows brands to foster with customers over the long term—makes sense in our always-on digital...

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90% of Companies Ignoring Lost Sales in Retail Forecasting

Don’t ignore lost sales on your forecasting data…. Read the full article at: smallbiztrends.com Contract Chief Operating Officer

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How the Economics of Data Science is Creating New Sources of Value

The Economics of Data Science There are several technology and business forces in-play that are going to derive and drive new sources of customer…… Read the full article at: cloudtweaks.com Fractional...

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This 30-year timeline reveals Microsoft’s biggest competitors —

We analyzed the company’s annual filings and charted how it stayed relevant among rapid tech innovations. Read the full article at: qz.com Fractional Operations Officer

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There is more to cyber risk than security

Risk experts hold no doubts: the changes technology is bringing to businesses has far-reaching consequences. But the conversation is still split between two poles… Read the full article at:...

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39% of Businesses Use Texting to Talk to Customers — How Can Yours?

More small businesses are using texting to talk to their customers, here is what you can do. Read the full article at: smallbiztrends.com Fractional Marketing Officer

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Research: Major sports events hold key to 5G adoption |

5G will transform the sports experience for fans in stadiums and at home, according to research conducted by Ovum for Amdocs, a provider of software and service… Read the full article at:...

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Cybersecurity trends and insights

The technology landscape is evolving rapidly, and along with it the cybersecurity threats. Read further to see what the experts are saying. Read the full article at: www.striata.com Fractional...

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Can the cognitive enterprise help businesses survive in a world of digital...

Can the cognitive enterprise help businesses survive in a world of digital Darwinism?- SiliconANGLE… Read the full article at: siliconangle.com Marketing Operation

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Digital Achievement Gap:Company Struggle to Meet Customer Expectation

Zendesk, Inc. released The Zendesk Customer Experience Trends Report 2019 showing that companies of all sizes across industries and geographies lack the capabilities needed to keep up with...

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The World’s Most Influential Marketer Has Sent Only 198 Tweets in Five Years

For the second year in a row, Phil Schiller of Apple is ranked the world’s most influential marketer. Read the full article at: blog.hubspot.com Marketing Operations Management

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The Key to Supply Chain Agility: Go Lean on Product, Long on Materials –

Brands need innovation to turn their supply chains from a vulnerability into a strength, says Boaz David, CEO of Human B. Read the full article at: sourcingjournal.com Operations Management

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Guest article: Disrupting the paradigm for businesses in Life Sciences

Nuala Calnan reports on how disruptive technology is set to become increasingly visible across the life sciences sector and what that means for businesses. Read the full article at:...

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